Cross-Channel Promotion Platform

PromoX: An automated technology for real-time promotions

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Last Updated: Feb. 5, 2015, 11:16 p.m.

Description

Accenture Technology Labs has been working on the cross-channel promotion platform (PromoX), a new automated technology that enables suppliers to offer real-time promotions to customers at the point of decision, while measuring the effectiveness of such promotions and providing aggregate data and analytics. PromoX provides a more personalized shopping experience to customers and an additional revenue stream for retailers. This demo is a front-end demo of that concept. Accenture has a (pending) patent on this concept.

Setup

Step 1: Watch the demo video.

Step 2: Download and read the Demo Script.

Step 3: Visit this page from your iOS device and download the app.

Step 4: View the web portal demo to set up campaigns.

Step 5: Read the Point of View.

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